Measuring how well your hiring process works is crucial for your business. This will ensure you’re spending your money wisely and getting the best people to join your team.
To check how good your hiring is, you need to look at metrics like how quickly you hire someone, how much it costs, and if the people you pick are good at their jobs. You also want to make sure the people who apply for jobs have a good experience with you.
In this article, we will talk about how to measure recruitment performance and the benefits you can expect.
What are recruiting KPIs?
Recruitment key performance indicators (KPIs), may also be defined as score goals that show how well your recruiters have done their jobs, and how well your recruitment strategy is performing. KPIs can help you understand what’s working great, where things could be better, and what needs a closer look.
Here is one example.
Let’s assume that your company usually takes around 30 days to hire someone, but you manage to do it in fewer days for a particular position. That’s a positive signal that shows that you are doing well in that aspect of recruitment.
Here is another example:
Let’s say you’re the manager of a pizza place called Pizza Paradise, and you’re looking for new pizza chefs. If you only put up job ads on a website called PizzaJobs.com and ignore other sites like ChefSearch and OvenMasters, you might miss out on finding the best chefs.
People who love making pizzas might be checking all these different websites. If you look at your hiring results and see that most of your successful hires come from ChefSearch and OvenMasters, but not so much from PizzaJobs.com, it could mean that those other platforms are better for finding great pizza chefs.
So, it is important to analyze which actions contributed to achieving your goals quickly and which may have slowed you down so that you can replicate or avoid them in the future and save time and money.
There are plenty of KPIs that you must follow during the recruitment process. However, we will take a closer look at the most important ones in the sections that follow.
What are the most important recruiting KPIs to track?
Several key performance indicators (KPIs) are important for tracking and evaluating the effectiveness of recruitment efforts. Most companies follow these KPIs:
Time to hire
Keeping track of the time to hire is one of the most crucial recruitment metrics for any business. The time to hire measure is the length of time a candidate spends in the recruitment process until they accept the job offer. A slow time to hire indicates that the process is inefficient and ineffective, which can lead to a loss of top talent to competitors.
It is important to note that the time to hire is often confused with the time to fill metric. Time to fill is also an essential recruitment metric, but it refers to the duration from the approval of a job requisition to the acceptance of the job offer by the candidate.
Quality of hire
The quality of hire is a crucial yet complex metric for companies to measure. It shows how well hired candidates meet the expectations and criteria set by the company. Various assessment methods are used, usually a few months after the candidate accepts the job.
Employers seek skilled candidates who can easily adapt to the workplace. Therefore, assessing the quality of hired candidates is essential to determine if the company made the right decision and identify if employees need assistance.
Cost per hire
Cost per hire also known as CPH is a metric that shows how much money a company has spent for each hired candidate.
To determine the cost per hire, you should add up all the internal expenses, such as salaries for your recruitment team and learning and development expenses, along with the external expenses like job board postings, employer branding activities, etc. Then, divide the total amount by the total number of hires in a given period.
Interviews per hire
Understanding the number of interviews conducted before making an offer is an important factor for companies to develop an effective recruitment strategy and provide a positive experience to the candidates.
This metric helps to determine the optimal number of interview rounds required to find the right candidate while also ensuring a great candidate experience.
Overly complex and lengthy interviews can lead to candidates dropping out of the recruitment process, which can cause a loss of a potential competent employee. Therefore, analyzing this metric can help to refine the recruitment process and ensure that the right candidate is chosen for the job.
Offer acceptance rate
It’s important for your company to keep track of how many candidates have accepted your job offers. Finding a skilled candidate who also fits in with your company culture is the ultimate goal.
However, it’s not uncommon for your preferred candidates to decline your job offer.
If this happens more frequently than you’d like, it’s time to investigate why candidates are turning down your offers.
To measure the Offer Acceptance Rate (OAR), you need to divide the number of accepted offers by the number of offers extended by your company. This is a valuable metric that can help you determine where your company stands compared to others in the industry.
Candidate satisfaction
Candidate satisfaction is a crucial factor that can determine whether or not they accept a job offer.
Therefore, recruiters and interviewers must be extremely cautious in how they present the company and lead the hiring process. They should strive to provide a pressure-free experience that will positively impact the candidate’s decision.
To gauge candidate satisfaction, recruiters can ask for feedback or offer short surveys after the hiring process is complete.
First-year turnover rate
Your company needs to keep track of the number of candidates who have left within a year.
This metric can help you identify the reasons why talented and skilled employees are leaving your team.
To retain your best employees, you must investigate the factors that led to their departure and make improvements accordingly.
High turnover rates suggest that your employees are not satisfied with their jobs or their overall experience with your company.
Conclusion
Recruiting the right candidates is a complex process that requires considering several metrics. To create an optimal recruitment strategy that helps you find the right candidates quickly, you need to keep track of these metrics. Furthermore, by monitoring these metrics, you can make informed decisions based on data.
